These do different jobs — so we don't blend them. Contextual Video is about where attention happens, proven by logical targeting: brand-suitable content, safe adjacency, full visibility. Bidshift is about squeezing the price down. Pick the one your brief needs — or stack both.
Get in front of the right, high-quality audience.
Get the same views for the lowest possible price.
How it works, in one line: rank every channel by cost-per-view → exclude the worst → autopilot applies the exclusions live in DV360, daily. Stacking device (Connected TV) and daypart levers on top pushes results toward −50% and beyond.
These are backtested counterfactuals on past campaigns (channel exclusion only). A live Bangladesh test is converting them to proven in-market numbers now — real figures within days.
Seen this kit before? Start here. Tap any card to open the detail.
Every item is live in production — not roadmap. Figures are platform-measured (Lumen attention is third-party). Bidshift's −34% is backtested; in-market proof is landing now. Examples throughout this kit are anonymised to industry only.
Contextual Video is a multi-tenant SaaS platform agencies and brands log into. It plans YouTube reach per market, AI-generates targeting blueprints from a brief, pushes them to DV360, ingests reports daily, measures real attention and runs A/B tests across reach universes in flight. One workflow, end to end.
Live URL: video.eskimi.com
Access model: Multi-tenant (agency · brand · brief). Each brand sees only what's assigned to them. White-label ready.
What it replaces: Channel Factory's Excel reports, manual SDF list-building, post-campaign-only reporting, broad-targeting waste.
Operating today: 65+ live briefs across MENA, Africa, APAC and EMEA — and growing weekly. Live campaigns span consumer electronics, FMCG & personal care, pharmacy & drugstore retail, confectionery, automotive, telco, banking, apparel, tourism boards and energy drinks — run for global agency networks and independents alike.
The product family: Contextual Video is the umbrella product, powered by the DeepContext AI engine. Inside it: Reach Universe (3-tier curated YouTube inventory), Contextual Moments (brief-to-blueprint AI), Content Creators (creator-level intelligence) and Bidshift (the cost-optimisation autopilot). Unified Trading Desk — DV360 + Eskimi DSP + Meta in one white-labelled dashboard — is a separate product; ask us about both.
How agencies use it: Run on Eskimi's DV360 seat (full managed) or yours (self-serve with our platform layer).
Per-market inventory analysis. Three universes per country (Total, Quality, High Attention). Real CPM ranges. Language & sentiment distribution. Now on our own index — 1.5M+ videos added in a day, refreshed daily, plus an instant search box for any keyword in any language.
Free-text brief → AI extracts intent → scores videos → returns a curated blueprint. Multi-market in one workflow, daily auto-expansion, plus Improve-with-AI, Dig Deeper and a Green/Yellow/Red discovery verdict.
Channel-level targeting for $500+/day campaigns. 80K+ pre-scanned channels with brand-safety presets, language filters, category labels, manual overrides. Quota-free (cached data).
AI keyword expansion. Per-creator deep-dive with predicted age + gender. Similar-creator graphs. Local-market creator surfacing (down to 3K-subscriber channels).
Creator-level intelligence across the full audience — not just Gen Z (renamed from Gen Z Pulse). Virality + velocity scoring, Trending Now filters, and a Shorts-first universe with youth-centric categories when you need it.
PIN-protected interactive proposal links. Client clicks through markets, channels, brand-safety detail. Requests changes or accepts. AdOps gets email on accept.
IAB viewability, 25/50/75/100% completion funnel, unique reach & frequency, TrueView earned actions, device/hour/city splits and inferred age/gender — all flowing to the PIN-gated client share link across four tabs.
Independent third-party attention measurement ingested into reporting: attentive seconds, APM, attention funnel and per-format norms vs Lumen benchmarks. Surfaces the contextual attention uplift automatically (one A/B: +84% APM).
The cost-optimisation autopilot — a distinct product for the lowest price per view. Ranks every channel by cost-per-view and excludes the worst live in DV360, daily. −34% average CPV across 9 backtested campaigns; live proof landing now.
Aggregated optimised-vs-broad A/B across every campaign, auto-synced from DV360 with format-contamination detection and statistical significance. Blended result today: −35% CPM and −35% CPCV for contextual.
Manual channel curation, custom brand-safety rules per agency, content origin filtering (local / regional / international), 90-day auto-prune.
From a planner typing a brief on Monday morning to a curated proposal landing in the brand's inbox the same day. Five interactive screens.
Planner writes a natural-language brief — campaign, geo, audience, exclusions. No spreadsheets, no manual keyword research.
AI extracts intent in seconds: semantic embeddings, search queries, multi-market discovery against 80,000+ pre-scanned channels.
Real flow shown — this is exactly what the 65+ briefs running on the platform today started as.
Top candidates ranked by semantic + freshness + sentiment + audience-fit signals. Each channel comes with predicted demographics, language confidence, brand-safety score, multi-category labels.
Adjust the relevance threshold with a slider. Channel count updates live. Brand-channel auto-exclusion + per-market language filter applied by default.
Real numbers from a live UAE consumer-electronics brief: 1,100 videos found, 400 relevant (5,432 API units used).
One-click via our Chrome extension. SDF builder runs the export — Optimised Targeting OFF + Audience Expansion OFF by default. The most common cause of brand-safety incidents is removed at the source.
Or download a clean SDF file if your trading desk prefers manual. Your DV360 seat or ours.
This same workflow kept a cross-EU tourism campaign across 5 markets off 9 brand-unsafe news channels.
Generate a public link with a PIN code. The client clicks through markets, sees the actual channels, reviews brand-safety detail, requests changes or accepts. You get notified by email.
This is the transparency layer Channel Factory doesn't have. No Excel attachments arriving three days after the pitch.
View-only or interactive modes. Revoke the link anytime.
Daily DV360 reports stream into the reporting tool. Per-video uplift. z-test statistical significance. Incident detection flags drift in real time.
Test High Attention vs Quality vs Broad as parallel line items — see which one is winning today, not after the campaign closes.
No other contextual vendor has in-flight A/B testing across reach universes.
These are actual numbers from video.eskimi.com/reach-universe. Not estimates. Not desk-research averages. The platform's live data — now running on our own index.
In June 2026 Google capped YouTube keyword search at 100 calls/day globally. Instead of renting search, the platform now walks every known channel in a market daily and pulls its latest uploads — costing almost nothing from YouTube quota.
1.5M+ videos added on 8 July alone, across 8 markets. Poland jumped from ~370K to over 1.1M overnight, then past 1.5M after a full sweep. It refreshes automatically every day, and a deep brief that cost ~10,000 quota units now costs about 30.
Powered by the same per-market CPM rate-card the planner uses inside the platform. Move the budget slider, pick a universe — reach, frequency and predicted VTR update live.
This runs natively inside the platform during every Reach Universe campaign. Drag the split — see how Total / Quality / High Attention compete on the KPI you care about. Calibrated to a live Bangladesh apparel-brand A/B test (Mar 2026).
The platform suggests reallocation mid-flight — based on live data, not the post-mortem.
Four real competitors. Sourced from agency conversations our team had this quarter — not desk research.
Filter by what matters to you: brand safety, AI, reporting, DV360 integration, multi-tenant. Items marked New shipped this month. Every feature below is live in production today.
Two ways we change the math: lifting completion rates against broad targeting, and removing brand-safety incidents that DV360 alone couldn't.
Same ad, same audience. High Attention curated channels beat broad targeting on every metric on day one. The signal was strong enough to reallocate budget mid-flight.
Initial DV360 run with Optimised Targeting ON caught 9 high-profile news/politics channels. After an SDF re-upload with Reach Universe curation, zero impressions across all 5 markets.
First three-universe parallel test in market. Same creative, three line items, statistically-significant uplift dashboard available daily. The blueprint for how every Reach Universe campaign now runs.
"Thanks for the report — results are good. We're already seeing better retention on videos. All channels are brand safe and good." — Media Director, global network (Serbia, May 2026, translated)
Agencies keep asking the same question — whose DV360 seat, and how does the fee work? Here are the four ways to run Contextual Video. All commercially flexible, and we'll shape the model around your account, not the other way round.
We run the campaign end-to-end on Eskimi's own DV360 seat. Simplest path — you brief, we deliver and report.
You run on your own DV360 seat with our platform layer on top. We license the blueprint; your desk keeps control.
We deliver the blueprint as an SDF file for your DV360 — flat fee or licence. No managed layer needed.
Managed delivery with shared margin — a rebate we split, workable even on a WPP or holding-group DV360 account.
The tournament is live right now — kickoff was 11 June, the final is 19 July. Match-adjacent content is exploding, news and politics inventory is spiking, CPMs move daily. Contextual Video gives planners a World Cup workflow that works in-flight, so starting mid-tournament still beats broad targeting from day one. This isn't future demand: football blueprints are already running across multiple markets, and brands are buying tournament content today.
AI-curated channel and video blueprints around match content, fan reactions, highlights and football culture — scanned, scored and pushed to DV360 in days, not weeks. Multi-market in one brief, refreshed daily as new tournament content uploads.
Optimised Targeting OFF by default plus curated reach universes keep your brand on the football and off the headlines — the same mechanism that delivered zero impressions on 9 brand-unsafe news channels across 5 markets.
Budget reallocates to the winning universe between rounds — not in a post-mortem after the final. High Attention vs Quality vs Broad run as parallel line items with statistically-significant uplift flagged daily.
Football inventory is high-attention by nature — now you can prove it. Lumen attention sits on every report and client share link, so you can show the brand real eyes-on-screen against benchmark, and the attention lift contextual delivered over broad.
Tournament CPMs move daily. Bidshift — the cost autopilot — ranks every channel by cost-per-view and excludes the worst live in DV360, so the budget stretches further exactly when inventory is most contested. Stacking CTV + daypart levers pushes toward −50%.
A Coca-Cola blueprint targeting football / sports / match discussion is being built now. Examples are real campaigns; figures as booked.
Market depth: CTV+TV share reaches 72% in KSA, 80% in Morocco and 68% in Egypt — the exact inventory Contextual Video curates for brand-safe football adjacency.
No annual subscription, no procurement cycle. One brand, one market, four weeks. Fill in the form — the right column updates live with scope, deliverables, expected uplift.